Recognized for its innovative concept and design aesthetic and with their heart and roots in early rock n roll. Combine that with their inspiration from band/artist like Rolling Stones, Roky Ericksson, The Kinks, Hepstars, Patti Smith and Iggy Pop and the Stooges.

Refined by BB is dedicated to the rock culture and history, meaning that they want to tell you a bit more about the history of rock n’roll. The collections, the details and art.name all pay tribute to the era from the fifties.